Rethinking the User Experience

An article I wrote, with help from Misters Webb & Baum, on User Experience and brands that is out in ADWEEK
So, giving a crap, check. This actually puts you in a good place to do your job, because you get to think about being nice to your audience. What do they want or need? How can you help them? How can you make this work for them? You get to think about them as individuals who want to have a nice moment with your brand, find out some exciting information and/or do something new.

posted by Benjamin Palmer on August 26, 2008 at 11:58 AM
Tags: Advertising and Press
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Is the internet awesome?

It’s time we found out. Is the Internet Awesome
(Thanks Noah!)
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posted by Rick Webb on August 23, 2008 at 01:51 PM
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The Barbarians are Bringing Achewood to ROFLCon SF!

Woo hoo! Boy, we’re excited about this. Remember ROFLCon? Well it’s back! ROFLThing SF is hitting the bay area on August 28th and 29th and it’s a doozy. It’s got Waxy.org, I Can Has Cheezburger, Twitter Fail Whale Fan Club and nerdcore rapper Doctor Popular.
But best of all, the Barbarians will be hosting a special VIP cocktail party with none other than Chris Onstad, creator of the legendary Achewood online comic. As a longtime fan of Achewood, I cannot convey to you how ridiculously excited we are about this. G&Ts all around. This is going to rule.
More info and registration on the ROFLCon site.

posted by Rick Webb on August 13, 2008 at 02:13 PM
Tags: Internet Culture and Barbarian News
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Interactive Advertising and Media Placement Companies don't mix.

UPDATE: So apparently it wasn’t the MTA, but our Media Placement Company who made the call to strike the Hello Health ads. So, deepest of apologies, MTA, for being under the mistaken impression that you were bad guy on this one. Tell you what? I’ll buy an unlimited Metrocard and promptly lose it as penance.
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posted by Ryan McManus on August 08, 2008 at 08:14 PM
Tags: Internet Culture, Viral Marketing, Brands, and New York
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